SALES CLINIC
In Praise of
Micromanagement
Most printing salespeople can benefit from closer supervision and a daily
work plan. By Dave Fellman
"I haven't started yet," his colleague replied. "I had a few questions. In
the meantime, I only did work for people
who yelled at me every day. Micromanagement has a bad reputation, but I'm
not too proud to say I need it."
I think some of the people you work
with may need micromanagement too.
What Is Management?
Setting "micro" aside for the moment,
what is management anyway? I read recently that
management is the process of
setting and achieving organizational objectives. OK, that's
an eloquent, high-level definition, but I'm not sure it
addresses most managers'—and most
employees'—day-to-day needs. Something else I read recently is if you can't
set goals, you can't manage.
© iStockphoto/Thinkstock
T
he subject of micromanagement came up in a
recent Dilbert comic strip. "I can't wait to see the
changes I asked you to make on the interface,"
Dilbert said.
I agree with that statement, but its
author was talking about long-term strategic goals and, very often, the real issue
(continued on page 33)
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July 2013 / QUICK PRINTING
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