TABLE OF
OCTOBER 2013
Contents
COVER STORY
14 Digital Production Color Shows Off at PRINT 13
The latest crop of color digital presses boasts a new breed of bells and whistles.
By Bob Hall
F E AT U R E S
COVER PHOTO @ OSCAR EINZIG
18 Where is Offset Today?
Far from its often touted death, offset print is being continually reinvented.
By Jeff Steele
22 Classic Graphics: Leadership Fosters Success
North Carolina printer continues to expand and increase sales. By Howard Riell
WEB EXCLUSIVE
(Read these articles at MyPRINTResource.com)
ONLINE FEATURES
ONLINE COLUMNS
The Best of VDP
By Mark Vruno
Association Insights: NAQP Tuning
up for Nashville Owners Conference
MyPRINTResource.com/11126661
18
By Mitch Evans
MyPRINTResource.com/11130058
By Joann Whitcher
MyPRINTResource.com/10956395
Case Study: What You Need to Know
to Sell Your Business
By Tom Crouser
MyPRINTResource.com/11130094
Executive Suite: Keep Written
Records of Employee Discipline
By Dr. David Claerbaut
22
MyPRINTResource.com/11130157
COLUMNS
24 MONEY TALK
How Do You Stack Up
After the Great Recession?
By Stuart Margolis
25 DIGITAL ORIGINAL
8
© iStockphoto/Thinkstock
Social Media
Success:
Telling Your
Company's
Story
Time to Review Customer
Submission Standards
By John Giles
36 JOHNSON'S WORLD
26 PRIORITY MAIL
A Deli-cate Situation
By Steve Johnson
Direct Mail Marketing
is Back!
By Nancy DeDiemar
DEPARTMENTS
27 SALES CLINIC
Five Strategies to
Improve Prospecting
for New Customers
By Joe Rickard
6
8
29
30
34
Editorial
Printing News
Ad Index
Classifieds
Supplier Directory
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QUICK PRINTING / October 2013
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