ASSOCIATION INSIGHTS
Communicating Color at the 2013
Color Management Conference
Color management information for
photography, brand management,
design, and workflow. By Megan Flynn
T
he annual Color Management ConferencefromPrintingIndustriesofAmerica
is known as the event for color management professionals, but this year, color-focused professionals
of all kinds are encouraged to attend and learn to communicate through color. With tracks specifcally developed for brand
owners, designers, graphic production professionals, and color standards experts, no matter what your role in the color management
process is, you'll fnd sessions that speak to you.
Attendees will have the opportunity
to work with and learn directly from the
industry's leading experts. Top influencers in the fields of photography, brand
managing, design, and workflow will
completely immerse the audience in the
world of color management, including
troubleshooting and the latest developments and technology.
Russell Brown, senior creative director at Adobe Systems, Inc., and Emmy
Award-winning instructor, will kick off
this year's conference with "The Russell
BrownShow:Live!"KnownforTheRussell Brown Show, an online forum with
tips, tricks, and techniques on the latest
fromAdobe,Brownpromisestodelivera
dynamic and energetic session complete
with information to take back to your
facility and apply immediately.
"The2013programfeaturesfourtracks
with a major focus on communicating
brand color—how to maintain a brand's
color integrity across product lines and
through various production processes
while keeping costs in line," said Julie
Shaffer,vicepresident,DigitalStrategies,
Printing Industries of America, and the
managerofthe2013ColorManagement
Conference.
Learn from branding and design
expert Sven Seger of the world-famous
Future Brand—the mastermind behind
the rebranding of American Airlines.
Seger has been featured in numerous
publications, such as Print Magazine, ID
Magazine, and The New York Times and
led the creation and implementation
ofmajorbrandinganddesignprograms
for corporations such as UPS, Samsung,
(continued on page 57)
For more information, visit MyPRINTResource.com/10008070
w w w. M y P R I N T R e s o u r c e . c o m
September 2013 / QUICK PRINTING
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