Quick Printing

AUG 2014

Quick Printing is the only business resource serving the quick and small commercial printing niche in North America. Quick Printing is the authoritative source for business information, emerging technologies, shop profiles and management insight.

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The latest coatings are helping the print medium to evolve in its role as a mechanism of information dissemination By Jeffrey Steele The Right Finish Makes a Difference A s one coatings expert remarks, coatings are the last thing down on a piece of paper, but the very frst thing a customer sees. That's why the right fnish can carry tre- mendous benefts in helping differentiate your services from others. In this look at coating and spe- cialty fnishing products, Quick Printing covers the latest in coatings and other print fnishes, with a focus on UV. We examine the question of inline versus offine, explore how to price coating, and eye the pros and cons in specialty fnishes. 14 Q U I C K P R I N T I N G / A u g u s t 2 0 1 4 w w w. M y P R I N T R e s o u r c e . c o m ACTEGA Kelstar offers a range (above, left) of water-, UV-based, and effect coatings for print finishing.

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