TABLE OF
AUGUST 2013
Contents
COVER STORY
14 2013 BIA Product of Excellence Awards
The winners of the Binding Industries Association's 2013 Product of Excellence
awards are stellar.
F E AT U R E S
16 Hot Tips for Cool Print Design
Designing for print involves countless considerations, but the most important is
clear communication. By Jeffrey Steele
21 Automation is Vital to Finishing Success
Today's bindery and finishing equipment is more automated than ever, helping to
eliminate the headache of bottlenecks in the back of the shop.
By Bob Hall
WEB EXCLUSIVE
14
(Read these articles at MyPRINTResource.com)
ONLINE FEATURES
ONLINE COLUMNS
Getting into Verticals: Real Estate
CASE STUDY: What Does a Sales
Manager Do?
The real estate industry suffered more
than most during the recent recession.
But according to those who know it
well, real estate is coming back—and
with it, some great opportunities for
commercial printers. But to profit from
it, one needs to understand the market.
By Howard Reill
MyPRINTResource.com/10984964
By Tom Crouser
MyPRINTResource.com/10978238
EXECUTIVE SUITE: 7 Things You Need
to Know about Consultants
By Dr. David Claerbaut
MyPRINTResource.com/10983204
16
COLUMNS
24 ASSOCIATION INSIGHTS
What Will an NAPL/
AMSP Merger Mean
to Members?
By Karen Hall
26 DIGITAL ORIGINAL
21
Fallout from the
Move to Subscriptionbased Software
By John Giles
40 JOHNSON'S WORLD
28 MONEY TALK
Dear Mister Perfect…
By Steve Johnson
Increase Profits from
Marginal to MEGA!
By Stuart Margolis
DEPARTMENTS
30 SALES CLINIC
Sales Strategies in an
RFQ and RFP World
By Joe Rickard
32 PRIORITY MAIL
More Considerations
for Full Service IMb
By Nancy DeDiemar
6
8
33
33
39
Editorial
Printing News
Ad Index
Classifieds
Supplier Directory
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